Internet Marketing Blog for Business

Blogging and Social Media Trends of 2014

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Blog & Social Media Trends 2014One of the most comprehensive reports on the status of the industry can be found here 2014 Social Media Marketing Industry Report which surveyed over 2800 marketers.

 

Some of their key findings:

  • Over half of the marketers (58%) surveyed chose original written content as their most important form of social media content, followed at a distance by original visual assets (19%) and original videos (12%).
  • When asked what ...
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Improving your LinkedIn Profile

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Improving your LinkedIn profileA trend I’m seeing more and more is the use of LinkedIn by professionals to find other professionals that they need.

By using LinkedIn to search for a Financial Advisor, Graphic Designer or Marketing Specialist or other type of service provider, the top results generated are people you know followed by people who know people you know.

It’s human nature to want to deal with people we know and there’s a ...

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What Value do you Place on LinkedIn Endorsements?

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What Value do you Place on LinkedIn Endorsements?

I don’t place that much value on LinkedIn endorsements, but I’m sure like many of you I do receive and give endorsements now and again.

But are they really that valuable?

I hear talk about their ability to increase your credibility, but I wonder should they really be taken that seriously? After all it’s so easy to do the LinkedIn version of “liking” someone via an endorsement ...

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